Apple has officially hit a jaw-dropping milestone – the tech giant has now sold over 3 billion iPhones since launching the iconic device in 2007.
According to Apple CEO Tim Cook, the figure was revealed during the company’s Q3 earnings call. It took nine years to sell the first billion iPhones, a feat reached back in 2016. Now, nine years later, Apple has managed to double that, selling another 2 billion units in the same amount of time – proving that the iPhone’s popularity shows no sign of slowing down.
But while Apple celebrates record-breaking iPhone sales, there’s been some turbulence on Wall Street. This year, Apple has slipped behind Nvidia and Microsoft in terms of market value, raising questions about its long-term momentum.
Still, the latest numbers provide plenty for shareholders to smile about. iPhone sales alone jumped 13% year-on-year, bringing in an enormous $44.6 billion this past quarter. That’s nearly half of Apple’s entire quarterly revenue, which totalled $94 billion.
However, this surge might not last. Industry insiders, including Bloomberg’s Mark Gurman, have speculated that consumers may have rushed to buy new iPhones amid concerns over US President Donald Trump’s potential tariff hikes – which could send prices soaring.
So while 3 billion iPhones sold is a moment worth celebrating, Apple may still be bracing for what comes next.