Morocco has surpassed South Africa as the largest exporter of blueberries to the United Arab Emirates (UAE), which has become a major consumer of the fruit worldwide.
- Moroccan blueberry exports to the UAE have seen a significant increase, rising from 211 tons in May 2020 to a record-breaking 982 tons in May of the current year.
- The value of Moroccan blueberry exports to the UAE reached $6.3 million, signaling the country’s success in diversifying its markets outside of Europe.
- Previously, the Netherlands, the United States, and Spain were the main blueberry suppliers to the Emirates, with South Africa dominating the market for a considerable period of time.
- There is no direct competition between Morocco and South Africa in blueberry exports to the UAE, as the two countries have different supply periods, allowing for year-round availability for Emirati consumers.
- Moroccan berry exports have made the country one of the world’s largest exporters, ranking seventh globally and fourth in the cultivated berries category, surpassing the United States.
- While tomatoes remain the most significant Moroccan fruit and vegetable exports, Moroccan farmers are increasingly seeking new markets, reducing dependence on the European continent.