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    Home » Standard Bank appoints new head of brand and marketing
    EXECUTIVES

    Standard Bank appoints new head of brand and marketing

    July 21, 2023By Staff Writer
    Diana Springer

    Standard Bank has appointed Diana Springer as the new group head of brand and marketing.

    1. Springer has a wealth of experience, having previously worked on numerous blue chip local and international brands.
    2. Diana Springer is a marketing strategist with extensive experience in the industry. She has worked on numerous blue chip local and international brands, including Microsoft and Diageo, during her time in London.
    3. In South Africa, she was the head of CRM Strategy at Ogilvy SA and a founding partner of Black & White, a marketing strategy consultancy within the M&C Saatchi Group. In 2022, she was appointed to the M&C Saatchi group exco as the chief data and intelligence officer.
    4. As the new group head of brand and marketing at Standard Bank, Springer will be responsible for the strategic positioning of the Standard Bank brand and the execution of the brand and marketing operating model. Her wealth of expertise is expected to support the Group as it navigates and evolves in a complex operating environment.

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