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    Home » Microsoft and Core Group Drive Surface Adoption for SA Businesses
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    Microsoft and Core Group Drive Surface Adoption for SA Businesses

    April 4, 2025
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    Lillian Barnard, Microsoft
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    Core Group, South Africa’s leading distributor of tech products, has announced a new distribution partnership with Microsoft to bring its powerful and versatile line up of Surface hardware to South African resellers. Through this collaboration, businesses will be afforded seamless access to the world-class portfolio, providing a perfect blend of hardware and software designed for the modern workplace.

    With Microsoft Surface, South African businesses can now access the best-in-class hardware, built specifically to enhance productivity and performance through device level AI capability  and the Microsoft 365 (M365) suite of productivity tools.

    “Microsoft Surface is engineered to deliver best in class device productivity,” said Dian de la Port, CEO of Core Group. “We’re incredibly excited about this partnership, which represents a significant step forward in our mission to provide our customers with the best technology solutions available. We look forward to bringing these innovative products to our market and enabling our commercial customers the ability to achieve new levels of productivity and success.”

    “We are excited to work with Core Group to bring Microsoft Surface devices to the South African market,” said Shaun Reuben, Channel Lead for South Africa. “Core’s proven track record in distribution, combined with their deep knowledge of local markets, ensures that this partnership will be a success. Together, we are making it easier for businesses to access the innovative tools they need to thrive in today’s competitive environment.”

    This strategic partnership will contribute significantly to the South African tech market by offering a broad range of Surface devices, services, and solutions that empower businesses to boost productivity, foster innovation, and stay competitive. With Core Group’s expertise in deployment, management, and support, businesses can rest assured that they will receive the highest level of service, with consistent pricing and unparalleled reliability.

    Resellers interested in Microsoft Surface products can now visit https://core.co.za/pages/surface-reseller-program to sign up for orders. Upon registration, a member of the Core Group sales team will reach out to provide detailed information about launch deals and other offerings.

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