Google, a subsidiary of Alphabet Inc., has cut jobs at its mapping service, Waze, as part of its efforts to increase efficiency.
- The job cuts primarily affected positions focused on advertising at Waze, following the transition to using Google’s advertising technology.
- Employees impacted by the cuts are being offered mobility resources and severance options in compliance with local regulations.
- In December, Google announced the integration of Waze into its Geo organization, which includes popular products like Google Maps and Google Earth.
- The exact number of jobs lost at Waze has not been disclosed by Google.
- Google has been implementing cost reduction measures due to a slowdown in digital advertising demand, which significantly contributes to the company’s revenue.